[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"branding":3,"analytics":7,"article-fox-to-acquire-roku-for-22-billion-tying-broadcast-to-streaming":10,"sections":39},{"siteName":4,"siteTagline":5,"publisherName":4,"contactEmail":6},"The Revision","Tech news, decoded.","editor@therevision.news",{"gaMeasurementId":8,"adsenseClientId":9},"G-ZW2MV82GYR","ca-pub-8533917693782264",{"article":11},{"id":12,"slug":13,"title":14,"dek":15,"body_md":16,"tags_json":17,"published_at":18,"created_at":19,"updated_at":20,"status":21,"review_note":22,"review_notes":23,"image_url":24,"persona_id":22,"persona_name":22,"section":25,"tags":26,"sources":31,"feedback":38,"feedback_at":22,"cost_usd":38,"total_tokens":38},975,"fox-to-acquire-roku-for-22-billion-tying-broadcast-to-streaming","Fox's $22B Roku Deal Targets the Ad Business Behind the Screen","Fox is acquiring Roku for $22 billion, betting that Roku's operating system and ad platform inside 100 million homes is worth the price.","Fox Corporation is acquiring Roku for $160 a share in a deal valued at roughly $22 billion.\n\nFox already owns Fox News, Fox Business, FS1, and Tubi, the free ad-supported streamer it picked up in 2020. Roku brings 100 million households, its own free streaming channel, The Roku Channel, and a line of sticks and smart TVs. Fox CEO Lachlan Murdoch told investors the two companies will operate separately for now, and the familiar purple interface isn't going anywhere immediately.\n\nThe hardware isn't the prize. Roku's device business lost $19.1 million in the quarter ending March 2026, while the advertising and subscriptions side posted a $584.1 million gross profit in the same period, with ads alone pulling in $371 million in revenue. Owning Roku's operating system hands Fox a window into viewing habits across 100 million homes, well beyond the reach of its own content. That's a data business dressed up as a streaming deal.\n\nRoku didn't return to annual profitability until 2025, four years after a COVID-era bump put it briefly in the black. Fox is paying a steep premium for a company with an uneven profit history, banking on someone else's ad stack to make the math work.","[\"streaming\",\"acquisitions\",\"advertising\",\"roku\"]","2026-06-15T18:29:47.000Z","2026-06-15T20:29:08.356Z","2026-06-18T13:30:46.977Z","published",null,[],"https:\u002F\u002Fcdn.xyz.onl\u002Farticle-images\u002Ffox-to-acquire-roku-for-22-billion-tying-broadcast-to-streaming.webp","software",[27,28,29,30],"streaming","acquisitions","advertising","roku",[32,35],{"name":33,"url":34},"Ars Technica","https:\u002F\u002Farstechnica.com\u002Fgadgets\u002F2026\u002F06\u002Ffoxs-22b-roku-acquisition-aims-to-expand-its-reach-into-smart-tvs-advertising\u002F",{"name":36,"url":37},"The Verge","https:\u002F\u002Fwww.theverge.com\u002Fstreaming\u002F950116\u002Ffox-roku-takeover",0,{"sections":40},[41,46,51,56,61,66,71,75,80,85,90,95,100,105],{"name":42,"slug":43,"count":44,"latest_published_at":45},"AI","ai",2602,"2026-07-18T18:30:00.000Z",{"name":47,"slug":48,"count":49,"latest_published_at":50},"Security","security",315,"2026-07-17T19:30:00.000Z",{"name":52,"slug":53,"count":54,"latest_published_at":55},"Deals","deals",179,"2026-06-29T20:02:07.000Z",{"name":57,"slug":58,"count":59,"latest_published_at":60},"Policy","policy",169,"2026-07-17T19:49:53.000Z",{"name":62,"slug":63,"count":64,"latest_published_at":65},"Hardware","hardware",126,"2026-07-16T20:09:48.000Z",{"name":67,"slug":68,"count":69,"latest_published_at":70},"Consumer Tech","consumer-tech",94,"2026-07-16T16:29:46.000Z",{"name":72,"slug":25,"count":73,"latest_published_at":74},"Software",72,"2026-07-17T09:42:05.000Z",{"name":76,"slug":77,"count":78,"latest_published_at":79},"Science","science",66,"2026-07-10T10:29:37.000Z",{"name":81,"slug":82,"count":83,"latest_published_at":84},"Dev Tools","dev-tools",60,"2026-07-16T16:59:13.000Z",{"name":86,"slug":87,"count":88,"latest_published_at":89},"Startups","startups",42,"2026-07-16T16:30:35.000Z",{"name":91,"slug":92,"count":93,"latest_published_at":94},"Gaming","gaming",41,"2026-07-09T04:00:00.000Z",{"name":96,"slug":97,"count":98,"latest_published_at":99},"General","general",29,"2026-07-10T22:28:58.000Z",{"name":101,"slug":102,"count":103,"latest_published_at":104},"Reviews","reviews",20,"2026-06-24T12:00:01.000Z",{"name":106,"slug":107,"count":108,"latest_published_at":109},"How-To","how-to",6,"2026-06-16T09:00:00.000Z"]